- Compliance with regulation (PSD2) and card industry standards (PCI DSS) means retailers will be adding more cost and complexity into their business.
- Customer will be required to authenticate in a variety of means which in turn slows the process down and increases the risk of cancellations.
- Retailers are already feeling the pinch globally, additional charges for card payment transactions could increase the risk of collapse.
- Check out process is currently too complex and needs to be simplified.